Dive into nourished shine with our gentle shampoo infused with a nutrient-rich trio of Royal Sugar Kelp, Pacific Sea Kelp, and Green Microalgae. This lightweight seaweed shampoo moisturises and nurtures hair and scalp. Dirt, excess oil, and product build-up are washed away without stripping for hair that feels buoyant, bouncy, fresh. A new, mindfully crafted evolution of our original Seaweed Shampoo formula, responsibly packaged with 100% recycled materials. When used together with Seaweed Conditioner, 91% showed improved scalp hydration.*
*testing on 32 subjects after using 3 times.

Dive into nourished shine with our creamy-light seaweed conditioner infused with a trio of nutrient-rich Royal Sugar Kelp, Pacific Sea Kelp, and Green Microalgae. This hydrating conditioner helps balance moisture and nurtures hair and scalp for strands that feel lightweight, smooth, and free of residue. All while reducing frizz and imbuing a softness + buoyant shine that our Pros say, “you couldn’t find on Bb.Land, until now.” A new, mindfully crafted evolution of our original Seaweed Conditioner formula, responsibly packaged with 100% recycled materials.
When used together with Seaweed Shampoo, 91% showed improved scalp hydration.*
*testing on 32 subjects after using 3 times.

This multitasking leave-in treatment is our #1 best seller. Versus untreated hair it:
•Instantly delivers 86% more hydration
•Instantly cuts frizz by 50% (all day, even in extreme humidity)

Plus, it protects from heat tools up to 232°C, has UV Filters to help protect hair against the drying effects of the sun, helps protect colour from fading for up to 16 washes, detangles to help protect against breakage, smoothes, softens, and adds shine. Now that’s a real multitasker.

This multi-tasking, moisturising shampoo instantly transforms dry, coarse or brittle hair – leaving it soft, silky, and smooth.

This multi-tasking, moisturising conditioner instantly transforms dry, coarse or brittle hair – leaving it soft, silky, and smooth.

This weekly mask reduces frizz and nourishes hair to leave it moisturized for up to 72 hours – for shiny, smooth, soft strands.

This lightweight shampoo instantly preps hair for soft, touchable, moveable volume that lasts all day. (Same formula you know and love.)

This new, updated formula provides lightweight moisture – and contains Emblicatechnology, which expands each strand for voluminous, full-bodied styles.

All day volume starts with a mask. This lightweight in-shower treatment, powered by Emblica Technology, plumps strands from roots to ends for a thicker, fuller, volumized look. Hair is instantly detangled and strengthened to protect against breakage, helping you keep the locks you have longer. Mask but not least, it improves manageability and nourishes your scalp, too. Voluminous hair that looks and feels healthier? Now that’s big.

This pre-styler spray creates lasting lift, volume, and body – for your lushest blow dry, ever.

This translucent dry finishing spray adds volume, lift, and airy texture – instantly. (Same formula, new name.)

Heat, colour, or chemical damage? We’ve got you covered. This shampoo is powered by our Honey Bond-Building Complex which helps restore and renew hair from the inside out. It works to build new bonds for stronger feeling hair, improving elasticity, and helping restore damaged hair. Plus, it smooths the hair cuticle, adds shine, and helps fortify weakened strands. Colour-safe and free of sulfate cleansers.

Resilient hair starts from within. This conditioner is powered by our Honey Bond-Building Complex which helps restore and repair hair from within. Invented for hair chameleons, it works to build new bonds to for strands that feel stronger, and protect against future damage. This daily conditioner also instantly detangles, reduces frizz, and smooths the cuticle for softness and shine. Colour-safe.

Your go-to for restoring damaged hair. Used once a week in shower, this treatment goes deep to help reverse the look of past damage, working to fortify hair fibres and protecting against future damage, and smoothing the cuticle – for shine and softness. Powered by our Honey Bond-Building Complex, it works to build new bonds to for stronger feeling hair + helps restore damaged hair from the inside out. Colour-safe.

Powered by our Honey Bond-Building Complex, this super styler works on building new bonds for stronger feeling hair and helps restore damaged hair from the inside out. Protects against heat tools (up to 230 degrees celsius) and works to fortify strands, helping prevent breakage and split ends, achieves light hold, and reduces frizz and flyaways. (We love a multi-tasker.) Safe for colour and chemically-treated hair.

This moisturising, curl-loving gentle cleanser is now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and add shine. Plus, it’s a non-stripping, colour-safe shampoo that’s free of sulfate cleansers.

We’re constantly listening to feedback from our Bb.Stylists and our community (that’s you), so we can offer the latest and greatest in innovation! So we’ve boosted our Bb.Curl collection with even more curl-loving blend of oils and butters that deeply hydrate, reduce frizz, and add shine.

This moisturising conditioner can be used three different ways: as a rinse-out, leave-in, or co-wash. Now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and add shine. Colour-safe.

We’re constantly listening to feedback from our Bb.Stylists and our community (that’s you), so we can offer the latest and greatest in innovation! So we’ve boosted our Bb.Curl collection with even more curl-loving blend of oils and butters that deeply hydrate, reduce frizz, and add shine.

Formerly known as our Curl Pre-Style/Re-Style Primer, this (super) moisturising mist is now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and provide light hold. On Day 1, 2, 3, and beyond, spray all over to revive, reactivate, and give curls a boost. Colour-safe.

We’re constantly listening to feedback from our Bb.Stylists and our community (that’s you), so we can offer the latest and greatest in innovation! So we’ve boosted our Bb.Curl collection with even more curl-loving blend of oils and butters that deeply hydrate, reduce frizz, and add shine.

This rich UV protective cream helps create moveable curls without the crunch — while shielding against the drying effects of the sun. Hydrasculpt Blend™ and a butter and oil blend combine moisture and styling benefits, to deeply hydrate hair, reduce frizz, and add shine.

We’ve expanded our Curl range, giving you more ways to customize your curls. This superbly lightweight version of our fan-favorite Curl Defining Cream, that’s specially formulated for fine to medium hair, allows you to shape, style, and define curls and waves. It is enhanced with a rich, curl-loving oil (Avocado, Coconut, Jojoba) and butter (Shea, Cocoa) blend to help hydrate hair. It also reduces frizz, leaves hair shiny, and provides long-lasting soft hold. Suitable for chemically-treated hair.

This weekly detoxifying shampoo removes buildup and residue.

A creamy conditioner with enough moisture for everyone (and every day).

This sea salt spray adds volume, texture and hold for matte, beachy waves (year-round).

Hey, cool blonde. Illuminate your hue by neutralizing brass with this leave in purple toning spray. This lightweight formula helps enhance your tone, while adding hydration, reducing frizz, and smoothing your cuticle for soft, healthier-looking hair. It also provides heat protection up to 450°F

This dry shampoo instantly creates volume, adds texture, absorbs oil, and refreshes styles.

Sweaty hair? Keep it clean. This quick-drying, dual-phase liquid mist is formulated specifically to clean and refresh sweaty strands. Plus, it absorbs oils and helps to eliminate odor. We love a multi-tasker.

This conditioning styling creme gives separation, subtle hold, and a smooth, satin finish – whether air-dried or blow-dried.

A creamy, dreamy conditioner that delivers velvety, ultra-rich hydration to the driest hair. Enhanced with skincare-grade biomimetic Hyaluronic Acid, Kalahari Melon Seed Oil, and our signature 6-oil blend, it nourishes from scalp to ends. When used with Ultra Rich Shampoo, it provides up to 48 hours of hydration and 72 hours of high-humidity protection and frizz reduction. Formulated for all hair types and textures that need ultra-rich hydration.