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Hair Primers & Pre-Stylers
All epic hairstyles begin with a high-performance pre-styler.
Seaweed styling (your hair will thank you later). This versatile leave in hair moisturiser, infused with a trio of nutrient-rich Royal Sugar Kelp, Pacific Sea Kelp, and Green Microalgae, is your simple step for effortless, air-dried styles. Part leave-in conditioner, part styling cream –– it delivers nourishing all-day hydration, reduces frizz + flyaways, and adds soft hold to perfect air-drying (day or night). Plus, it helps promote an optimal scalp environment. Effortless looks? From sea to city to salon, our Seaweed provides. Responsibly packaged with 100% recycled materials.
This light styling cream instantly reduces frizz and gives all-day hold + hydration. Plus, scalp nourishment.
£29.00
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A luxurious, oil-serum leave in that delivers transformative, cortex-to-cuticle repair and creates softer, smoother, stronger strands – instantly. Powered by our highest concentration of Honey Bond-Building Complex, this lightweight treatment-styler hybrid delivers 6x more hydration vs. untreated hair and helps reverse the look of damage caused by heat, chemical, and physical styling. Plus, it mends split ends, detangles, reduces frizz, and protects hair against heat tools up to 450°F/232°C. Next-level hair repair for those who style fearlessly (or want to start).
Powered by the highest concentration of our Honey Bond-Building Complex.
£38.00
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This multitasking leave-in treatment is our #1 best seller. Versus untreated hair it:
•Instantly delivers 86% more hydration
•Instantly cuts frizz by 50% (all day, even in extreme humidity)
Plus, it protects from heat tools up to 232°C, has UV Filters to help protect hair against the drying effects of the sun, helps protect colour from fading for up to 16 washes, detangles to help protect against breakage, smoothes, softens, and adds shine. Now that’s a real multitasker.
•Instantly delivers 86% more hydration
•Instantly cuts frizz by 50% (all day, even in extreme humidity)
Plus, it protects from heat tools up to 232°C, has UV Filters to help protect hair against the drying effects of the sun, helps protect colour from fading for up to 16 washes, detangles to help protect against breakage, smoothes, softens, and adds shine. Now that’s a real multitasker.
Multitasking leave-in treatment delivers 86% more hydration + instantly cuts frizz by 50% vs. untreated hair.
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This lightweight primer helps to detangle hair, preps hair for styling, and refreshes styles.
Our ultimate pre-styler.
£27.50
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This invigorating primer is blended with herbs, vitamins, and Tea Tree Oil to detangle and refresh hair.
An ode to old-school barber elixirs.
£27.50
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This pre-styler spray creates lasting lift, volume, and body – for your lushest blow dry, ever.
Prepare for liftoff.
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Formerly known as our Curl Pre-Style/Re-Style Primer, this (super) moisturising mist is now enhanced with a rich blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and provide light hold. On Day 1, 2, 3, and beyond, spray all over to revive, reactivate, and give curls a boost. Colour-safe.
We’re constantly listening to feedback from our Bb.Stylists and our community (that’s you), so we can offer the latest and greatest in innovation! So we’ve boosted our Bb.Curl collection with even more curl-loving blend of oils and butters that deeply hydrate, reduce frizz, and add shine.
We’re constantly listening to feedback from our Bb.Stylists and our community (that’s you), so we can offer the latest and greatest in innovation! So we’ve boosted our Bb.Curl collection with even more curl-loving blend of oils and butters that deeply hydrate, reduce frizz, and add shine.
for re-energised, moisturised, flexible curls with movement.
Curl Types: Wavy (2A-2C), Curly (3A-3C)
Curl Types: Wavy (2A-2C), Curly (3A-3C)
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Less blow-dry time = less heat damage. This lightweight spray cuts blow-dry time by 50%*, 3 out of 5 people agree. Reduces frizz and flyaways, smooths and conditions, and protects against heat damage and breakage, thanks to our Honey Protective Complex. Plus, added UV filters shield hair from the drying effects of the sun. Colour-safe.
*Based on a consumer sensory study after one use.
*Based on a consumer sensory study after one use.
Reduce blow-dry time + protect against heat
£28.00
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This heat-protective blow-dry creme helps keep styles smooth and sleek, and reduces frizz for up to three days.
Get it straight.
£28.00
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This serum-in-creme helps protect hair and keep blow dried hair looking smooth and healthy for up to three days.
Instant tress therapy to add shine and help mend split ends.
£28.00
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This first-of-its kind creme enhances texture and body for an air-dried look with a product-free feel.
For great hair days without the heat or hassle.
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This rich creme conditions, de-frizzes, and adds control – for a refined, air-dried look (that lasts all day).
A de-frizzing, de-puffing hair moisturizer for air-dried styles.
£28.00
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A heat protective blow-dry creme for bounce, shine and volume.
Our one-step wonder creme.
£28.00
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Hair Lovin' Primers And Pre-Stylers
Epic hairstyles begin with a high-performance primer or pre-styler. Before you blow dry, reach for the one to suit your hair type. Our hydration hero, Hairdresser’s Invisible Oil Heat/UV Protective Primer brings about silky-soft, moisturised strands. Bb.Thickening Full Form Soft Mousse creates crunch-free, high-volume hair. Bb. Curl Pre-Style Reactivator is our moisturising hair mist for frizz-free curls. Need to run? Bb. Heat Shield Blow Dry Accelerator cuts down blow drying time and protects against heat. All Style Blow Dry is our wonder hair styling cream that protects, shines and de-frizzes. Which will be your go-to?