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Treat and style your tresses with our full routine set of hydrating and sculpting essentials. Includes our refreshing, daily cleansing Seaweed Shampoo, the ultimate pre-styler Tonic Primer, and our stylist-pick Sumoclay. Plus, our limited edition branded Bb. comb! Save 20% at checkout, discount automatically applied
Seaweed Shampoo: A daily cleanser with marine extracts for lightweight moisture. With a blend of marine seaweed, spirulina, and kelp, this shampoo helps nourish hair without adding weight or stripping – for fresh, clean, shiny locks. How to use: Work a dab into wet hair, lather well and rinse thoroughly. Follow with Seaweed Conditioner.
Tonic Primer: This invigorating primer is blended with herbs, vitamins, and Tea Tree Oil to detangle and refresh hair. How to use: Spray evenly and liberally (you can’t use too much) onto damp or dry hair and work through.
Sumoclay: This matte, lightweight clay gives hair texture and workable hold – for bulked-up, broken-in looks. How to use: Apply to dry hair and rake through with fingers.
Take in the glittering skyline at the Brooklyn Fringe (aka, "Brooklyn Bridge") - and rock a sky-high style, to match. Get instant volume that lasts with Thickening Volume Shampoo, Conditioner, and Spray.
Set contains: Full Size Bb. Thickening Spray 250ml Mini Size Bb.Thickening Volume Shampoo 60ml Mini Size Bb.Thickening Volume Conditioner 60ml
Infused with our signature 6-Oil Blend, this lightweight texturizing finisher gives styled hair a soft, casually-tousled look – but soft. (Think: bedhead, if you snoozed on satin sheets.) Perfect for dry or damaged hair, and anyone who wants texture without that straw-like, sticky finish.
This nourishing gel-oil hybrid adds hydration, bounce, and shine, while protecting against humidity. Plus, UV protection helps shield curls from the drying effects of the sun. Now enhanced with a blend of oils (Avocado, Coconut, Jojoba) and butters (Shea, Cocoa) – to deeply hydrate hair, reduce frizz, and add shine.
We’re constantly listening to feedback from our Bb.Stylists and our community (that’s you), so we can offer the latest and greatest in innovation! So we’ve boosted our Bb.Curl collection with even more curl-loving blend of oils and butters that deeply hydrate, reduce frizz, and add shine.
elongated, nourished curls are no longer a stretch
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Hold the styling spray
Amplified up dos to bouncy blow dries, hair styling products that hold are EVERYTHING. Help even the finest strands rise to any occasion courtesy of our staple hair holding sprays and styling pomades. A texturing spray like Bb. Thickening Dryspun Texture Spray makes a big difference to sky-high styles. Hold hair in place all day with our stylists’ pick of firm yet brushable hair sprays. The Sumo fam have everything from hi-hold clear gels to matte, lightweight clays for workable, stylable hold. For glamorous beachy hair, our award-winning Surf Foam Spray Blow Dry nails it. Whatever the ‘do, don’t hold back.